My writing exploring emerging themes in technology & artificial intelligence has been referenced by:
The New Yorker — Apparently ChatGPT is a Political Centrist Now
Northeastern University COMM 1255 (Communications in the Digital Age) course syllabus — Sydney, Spotify, and Speedy
Professional experience
Currently
đť•Ź
Developing original content series, partnerships, and special projects with category-defining talent. Since March 2024.
Previously
Barstool Sports
Where I was responsible for setting and achieving audience + monetization growth goals and leading strategic partnerships with Instagram, Facebook, Twitch, and đť•Ź.
I managed a team of six social strategists, prevented or solved dozens of community standards issues, and developed monetization strategies that drove seven-figures worth of ARR from Meta platforms — between August 2021 and August 2023.
Where I collaborated with global teams to analyze, optimize, and distribute video content across a variety of digital video platforms, specializing in YouTube strategy.
While I managed the VICE YouTube network between 2016 and 2020, we reached notable milestones including:
10 million subscribers + 2 billion total views on VICE
1 million subscribers on VICE Sports
1 million subscribers on Motherboard
1 million subscribers on Munchies
Ask me about: launching VICE Video, VICELAND.com, and the VICE Video Library; sponsored & branded advertising campaigns; content metadata & analytics.
Where I got to eat the world’s first 3D printed candy and covered CES in Las Vegas three years in a row. I started as an intern in the summer of 2011, and supported the founding teams of The Verge and Vox Media leading up to the company’s official launch in November 2011. I continued working as an editorial assistant and writer for The Verge until 2014.
Education & Extracurriculars
Rutgers University Class of 2015 — B.A. in information technology and informatics, minor in digital communications and media.
Technology columnist, The Daily Targum — From 2013-2015, I wrote and edited a weekly technology news column for Rutgers’ independent student newspaper covering the university’s thriving hackathon community. Check out the archives.